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Justin Tsugranes

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Occasional notes on what I'm building, lessons earned, and the studio behind it.

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I build AI-native products, brands, and software.

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Selected Work

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From the studio

If anything I write here resonates, the actual products, lead magnets, and the strategy session live at Total Ventures — the studio I'm building.

Total Ventures

The studio.

Where the products, the resources, and the booking actually live.

Visit totalventures.io

  • Resources

    Launch Checklist + the Builder’s Playbook bundle.

  • Strategy session

    A focused hour on your repo, stack, and monetization. Recording included.

  • The brands

    The portfolio of products I’m building, end to end.

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Studio Notes

What I've shipped. What I've learned the hard way. No filler — if I don't have something to say that week, you don't get an email.

Inky
Featured

Inky

AI storytelling app for kids. Fully illustrated stories with word-level narration. Native iOS and web, multi-stage Gemini + Imagen 4 pipeline, RevenueCat and Stripe monetization.

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PreSonus

Ecommerce and CMS-driven storefront for a professional audio and recording hardware brand. React/TypeScript on Shopify + Contentful.

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Total Ventures

The umbrella studio where I build and operate digital products on shared AI infrastructure. Three live revenue streams from one monorepo: Inky, Pregnancy Power Hour, The F1 Formula.

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Fender Guitars

Multi-brand ecommerce for Fender, Jackson, and PreSonus. React/TypeScript on Shopify + Contentful. Built LEO — an internal Claude-powered CLI that automated Jira workflows end-to-end.

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Pregnancy Power Hour

Early pregnancy consulting platform. Claude-powered pipeline turns one video into a full week of content — blog, newsletter, social, email sequences. Stripe checkout, Calendly booking.

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The F1 Formula

Automated F1 news and media property. RSS in, Gemini summarizes, articles auto-publish to an AdSense-monetized Next.js site. Newsletter ships on schedule. Blueprint for a content network.

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Jackson Guitars

Metal-forward ecommerce — artist profiles, signature models, and fast mobile-first purchase flows. React/TypeScript on Shopify + Contentful.

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VERA

Production multi-agent engineering system for Total Ventures. 24 custom skills, 4 specialist agents, Go CLI managing deployments, analytics, ads, and finance from one terminal binary.

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Cable and Connections

WooCommerce overhaul—faster pages, faceted search, and a streamlined checkout for fiber-optic gear.

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